A new digital screen billboard in Times Square has wowed crowds over the past few weeks, not because it of its size, location, or content, but rather its technology. The relatively modestly sized screen sits behind the TKTS stairs and is literally making waves via popout pixels showing a Coca-Cola ad. Check out this video uploaded to Vimeo by Loren Brinton to see the hypnotic movement in action.
via Vimeo
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